Good design doesn't need to announce itself.

I'm a designer who specializes in marketing communications. My work speaks louder than I do.

Check it out Or learn more.

See the work.

Click through each one. Covers don't tell the whole story.

01 — Big Brothers Big Sisters of Ottawa

Connection

Campaign for Big Brothers Big Sisters of Ottawa. Winner of a 24-hour challenge.

02 — Headspace

Mental Tabs

All those random anxieties and overthinking spirals you thought were just you? They're actually the most googled thoughts on the planet.

02 — Planet Fitness

No One Knows

If you were the type not to particularly look forward to gym class, you might like this.

04 — Ottawa Public Library

Start That Project

Remove every excuse people use to avoid being beginners. All you need is a library card.

05 — Puku Puku Coffee

Meet Your Coffee

Animated display campaign that traces microlot coffee back to the specific farm and farmer.

Who are you, anyway?

Almost forgot to say hello. I'm Fatima Rabi, currently finishing the Advertising and Marketing Communications Management program at Algonquin College.

Most of my process happens before I open any design software. Research the audience, understand the competition, figure out what actually needs to be said. Then make it hard to ignore.

When I'm not solving communication challenges, I have fun with personal projects that scratch the creative itch that I can't seem to get rid of.

Tools

Adobe Creative Cloud
Procreate
Pen and paper, always.

Interests

Illustration
Fandom and pop culture
All sorts of media.

I prefer to listen.

The work I create, however, has a lot to say. Always interested in projects where a clear visual voice is needed.

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